Behavioral Health

Custom Behavioral Health Admissions Dashboard

One view across the admissions funnel. Inbound call to VOB to admit. Built for addiction treatment and mental health programs: your phone system, your CRM, and your ad spend in one dashboard that your intake, marketing, and business development teams all trust.

Behavioral health marketing is expensive and the funnel is long. A call becomes a verification becomes an admit becomes a completed stay. Each handoff lives in a different system and no one on your team has a single view. We build the dashboard that gives you that view.

EMR data via your CRM
Admit dates, insurance, program history
Cost per admit
Not cost per call
Near real-time
Refresh cadence
BAA signed
HIPAA-aware build
What you see

Standard modules on this dashboard

Every build is custom. These are the modules we ship most often for this use case. Mix and match, add new ones, drop what you don't need.

Admissions Funnel: Call to VOB to Admit

Count and conversion rate at every stage. Which campaigns feed admits versus just calls. Which referral sources deliver completers.

Missed Calls That Still Need a Callback

In admissions, a missed callback is a lost admit. We tag missed inbound calls and remove the tag the moment someone follows up. The callback queue updates on its own.

VOB Status + Insurance Mix

Pending, approved, or not approved. By payer, by week, by location.

Cost per Admit, Not Just Cost per Call

Google, Meta, TikTok, affiliate networks. Rolled up by campaign, source, and keyword. Then matched to the admissions recorded in your CRM.

Referral Source Scorecard

Every referral partner: calls sent, admits produced, LOS, discharges. Spot the sources that are padding numbers and the ones quietly delivering.

Per-Program + Per-Facility Rollups

If you run detox, residential, PHP, and IOP, or multiple campuses, every program director sees their own slice.

The callback gap

The callers nobody called back

Most calls get answered. Some get missed and someone calls back. The rest are callers who wanted to reach you, did not, and never heard from you again. Without a list, nobody knows who they are.

A missed call dashboard keeps every one of them in front of your team until somebody picks up the phone.

  • Answered
  • Missed, then called back
  • Missed, never called back
Illustration only. Your dashboard shows your real callers, one row each.
Examples

Behavioral health admissions dashboard examples

Screens from dashboards we have built. Caller numbers, names, and messages have been replaced.

01

Today at a glance

Today at a glance for an admissions team: calls in queue, missed calls, admits and arrivals, the lead-to-admit pipeline, and calls by hour.

  • Calls in queue right now, across the top
  • Missed calls, admits, and arrivals today
  • Leads to opportunities to admits, and calls by hour
Client dashboard, names replaced
02

Know who is calling before you call back

Callbacks owed, with each caller matched to their CRM status, so a clinically approved caller is not treated the same as an unqualified one.

  • Each caller matched to their CRM status
  • Qualified callers stand out from new ones
  • Open the call record in one click
Illustrative data
03

Texts that still need a reply

SMS needing a response: inbound texts nobody has answered, matched to the CRM record when the number is known.

  • Every inbound text without a reply
  • Linked to the CRM record when there is one
  • Stage shown next to the message
Illustrative data
Admissions calls

Every missed admissions call should get a call back

In admissions, the caller who does not reach you calls the next program on the list. These are the views that keep that from happening.

Callback queues by caller type

New callers, repeat callers, callers already qualified in your CRM, and unqualified callers each get their own queue.

Pre-queue vs. in-queue abandons

Callers who hung up before reaching the queue, separate from those who waited for a person and gave up.

After hours and overflow

Every call that came in while you were closed, including the ones routed to an overflow partner such as Rollover Rep or to an AI agent.

Voicemail alerts with AI summary

A short AI summary and a full transcription of each voicemail, sent to email, Microsoft Teams, or the dashboard.

SMS needing a response

Inbound texts nobody has answered yet, matched to the CRM record when the number is known.

Routed by location, rep, or team

Each kind of missed call goes to the person or group who should return it.

EMR data

EMR data on the dashboard, through your CRM

We build EMR integrations that bring patient-journey data back into your CRM. Once it is there, the dashboard can show it to the people who need it.

Admit and discharge dates

So the pipeline does not stop at "admitted" and you can see who is in treatment now.

Pre-assessments and insurance

Where each person stands before admission, next to the calls and the campaign that brought them in.

Program history

Which programs a patient has been through, visible to the admissions and alumni teams who need the context.

Days in treatment for business development

Tie days in treatment back to the referral source or the rep on a business development dashboard.

For people without a CRM license

Owners, clinical directors, and BD reps can see the numbers without a Salesforce or Zoho seat.

Salesforce, Zoho, or another CRM

On Salesforce we often build these views inside Salesforce. The dashboard is for teams on other CRMs, or for people who need the data without a license.

Attribution and pipeline

Admissions attribution and pipeline reporting

Which sources produce admissions, and where the admissions pipeline stalls, on top of the CRM you already use.

Admissions attribution

Every admit traced back to its source: the campaign, referral source, or form that produced the first inquiry, with cost per admit for paid sources.

Admissions pipeline

Inquiry, opportunity, qualified opportunity, admit, with counts and conversion at each stage, by month, by facility, and by business development rep.

Paid vs. referrals vs. organic

Google Ads, Meta, and Microsoft Ads side by side with referral partners, alumni, community relations, and organic search, judged on admissions.

No new admissions CRM

We report on top of Salesforce, Zoho CRM, HubSpot, or the CRM you already run, with Kipu or Sunwave data brought back into it.

How it works

From first call to live admissions dashboard

1. Discovery call

We map your phone system, your CRM, and the questions nobody can answer today.

2. Scope + fixed quote

You get a fixed quote within 48 hours of the discovery call. No per-seat fees, and everything is month to month.

3. Build + review

We stand up your dashboard on a dedicated subdomain of trusscharts.com. You review and we iterate.

4. Launch + maintain

The dashboard refreshes every five minutes, and missed call alerts are near instant. We monitor it and add views as you grow.

FAQ

Common questions

Yes, through your CRM. We build EMR integrations that bring data such as admit and discharge dates, pre-assessments, insurance, and program history back into the CRM. The dashboard can then show it next to your calls and pipeline, including to people who do not have a CRM license.
Related pages

You might also want

Get a quote

Tell us your systems. Get a fixed quote in 48 hours.

We ask what you use, what nobody can answer today, and who needs to see the data. We come back with a fixed scope and quote within two business days of our discovery.

We will not add you to a drip list. Promise.